District Governor Cassy Cheng is an entrepreneur with over 26 years of experience in the ladies’ footwear industry. Her Rotary journey began in 2011 when she organized a Shoe Donation Project for underprivileged children affected by an earthquake in Qinghai through Rotary E-Club of District 3450. Deeply moved by this experience, she joined the club and became a Rotarian shortly thereafter.

As Club President in 2013/14 and 2014/15, she revitalized club operations and increased membership, earning the title of “Outstanding President with Distinction”. In 2014, her passion for continuous learning led her to begin the Executive MBA program at the Chinese University of Hong Kong, from which she graduated in 2016.

Cassy is committed to community service, believing that giving back to society is a core reason for joining Rotary. She sees the organization as a powerful platform for meaningful service projects that help those in need. Beyond Rotary, she has 12 years of experience focusing on schools as a PTA Chairlady and council member of the School Management Committee across 4 different schools. Additionally, she also served as an appointed member of the Central Tsuen Wan District Council for 6 years, and as Vice Chair of the Hong Kong Tsuen Wan Industries and Commerce Association for 4 years.

Her exceptional leadership is evident in various Rotary roles. In the 2020/21 Rotary Year, she served as Chair of the 61^st District Conference and Assistant Governor, earning both the “Rotarian of the Year” and “Outstanding Assistant Governor with Distinction” honours. During the COVID-19 pandemic, she demonstrated her dedication to public service by donating over 140,000 masks to the community.

From 2022 to 2025, she continued to lead the District in both strategic and operational capacities. Her roles included Chair of the District Learning Assembly, where she organized a significant online event with over 550 participants from Hong Kong, Macau, and Mongolia; Chair of Rotary Service Day—our District's 1^st large-scale, high-impact public engagement event; Vice Chair of the Rotary Foundation Committee for TRF Programs; and District Secretary overseeing Club Affairs. Through these positions, she has advanced Rotary’s internal development and external visibility, introducing fresh energy and impactful results to every initiative she leads.

Now serving as the District Governor of Rotary Int’l District 3450, she brings over a decade of dedicated service, cross-sector leadership, and a deep-rooted passion for giving back. Through her vision and actions, she continues to inspire Rotarians across Hong Kong, Macau, Mongolia and the Guangdong Province to unite for good and create a lasting impact.